Which 1970s McDonald’s mascot was a walking hamburger with a face and limbs?
Answer
Officer Big Mac
8694 Mcdonald's Branding History Trivia Questions with Answers
8694 public questions with answers, drawn from the well. How many can you answer?
Which McDonald’s character was a moonlike figure introduced in 1986?
Answer
Mac Tonight
Which singer appeared in McDonald’s first “I’m lovin’ it” television commercial?
Answer
Justin Timberlake
Which McDonald’s logo designer created the modern “Golden Arches” emblem in 1962?
Answer
Jim Schindler
Which 1990 McDonald's slogan was used in the campaign featuring the phrase “Food, Folks, and Fun”?
Answer
Food, Folks, and Fun
Which McDonald’s character was a hamburger thief known for saying “robble robble”?
Answer
The Hamburglar
What was the name of McDonald’s operating system introduced after its 1948 restaurant reorganization?
Answer
Speedee Service System
Which McDonald’s slogan was used in the United States during the 1970s before “I’m lovin’ it”?
Answer
You Deserve a Break Today
Which McDonald’s product introduced in 1983 became the brand’s signature chicken nuggets?
Answer
Chicken McNuggets
Which advertising slogan did McDonald’s use in the United States during the 1970s: “You Deserve a Break Today” or “I’m lovin’ it”?
Answer
You Deserve a Break Today
What was McDonald’s original restaurant name before the company adopted the shortened McDonald’s name?
Answer
McDonald’s Bar-B-Q
Which McDonaldland character was introduced in 1971 as a burger-shaped mayor?
Answer
Mayor McCheese
Which McDonald’s sandwich was marketed as a premium product in 1996?
Answer
Arch Deluxe
In McDonald’s branding history, which 1960s character became the company’s primary mascot?
Answer
Ronald McDonald
Which McDonald’s character was originally known as the “Hamburglar”?
Answer
The Hamburglar
What McDonald’s promotional game began in 1987 and was based on the board game Monopoly?
Answer
McDonald's Monopoly
What McDonald’s character became the chain’s first female advertising character when she debuted in 1980?
Answer
Birdie the Early Bird
What was McDonald's 1960s slogan that invited customers to “look for” its signature symbol?
Answer
Look for the Golden Arches
What was McDonald's first named advertising mascot?
Answer
Speedee
What was McDonald's global tagline introduced in 2003?
Answer
I'm Lovin' It
What phrase appeared with McDonald's early Speedee mascot to promote its service system?
Answer
Speedee Service System
Which McDonald’s burger was named for the company’s golden arches?
Answer
Arch Deluxe
Which McDonald’s character was known as the chain’s costumed breakfast mascot?
Answer
Birdie the Early Bird
Which McDonald's branding campaign used the tagline “We Love to See You Smile”?
Answer
We Love to See You Smile
What phrase did McDonald's use in the 1960s to promote its roadside signs and distinctive arches?
Answer
Look for the Golden Arches
What McDonald's menu item name, introduced in 1983, helped brand the chain's breaded chicken pieces?
Answer
Chicken McNuggets