Which McDonald’s character was a hamburger thief known for saying “robble robble”?

The Hamburglar was the McDonald’s character portrayed as a hamburger thief known for saying “robble robble.”

The character became part of the McDonaldland advertising cast, a fictional setting used to give McDonald’s products and mascots a shared narrative world. The Hamburglar’s basic role was simple: he tried to steal hamburgers, while other characters attempted to stop or outsmart him.

His appearance changed over time. The earliest version was a small, older-looking figure with a more sinister design, while a later redesign made him shorter, younger-looking, and more family-friendly. The recurring “robble robble” speech pattern became his most recognizable verbal feature.

The Hamburglar is sometimes confused with Officer Big Mac, whose role was law enforcement in McDonaldland. Grimace and Mayor McCheese were also separate characters with different personalities and visual designs.