Which Shark Tank investor is the co-founder of KIND Snacks?

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Daniel Lubetzky is the co-founder of KIND Snacks and has appeared as a guest investor on Shark Tank.

Lubetzky founded KIND in 2004 with the goal of making snack bars from recognizable ingredients such as nuts, fruit, and whole grains. The company’s products became associated with transparent packaging and the use of the word “KIND” as a central part of its branding.

He joined Shark Tank as a guest shark, bringing experience from the food, consumer-goods, and social-enterprise sectors. His background differs from that of Rohan Oza, another guest investor known for helping build major consumer brands.

Lubetzky is also known for founding Peaceworks, a business that promoted cooperation between Israelis and Arabs through commercial partnerships. That earlier work preceded the creation of KIND Snacks.

Source: Wikipedia · fact-checked Sept. 2026

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