Which Shark Tank entrepreneur created the company Ten Thirty One Productions?

The story behind the answer

Melissa Carbone created Ten Thirty One Productions, the company known for immersive Halloween attractions.

Carbone founded the business after developing a large-scale haunted hayride concept in New York. Instead of presenting a conventional short haunted house, Ten Thirty One Productions built theatrical experiences designed to place visitors inside a longer, story-driven attraction.

Carbone pitched the company on Shark Tank and accepted an investment from Mark Cuban. The deal became one of the show’s memorable entertainment-related investments because the business combined live events, seasonal demand, and high production costs.

Ten Thirty One Productions is sometimes mistaken for a film or television production company because of its name. Its core business was live horror entertainment, including haunted attractions, rather than conventional screen production.

Source: Wikipedia · fact-checked Sept. 2026

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