In Shark Tank, which investor made the deal with the company Simply Fit Board?

The story behind the answer

Lori Greiner made the Shark Tank deal with the company Simply Fit Board.

Simply Fit Board is an exercise product built around a curved platform that users stand on while twisting from side to side. Entrepreneurs Linda Clark and Gloria Hoffman presented the product on Shark Tank, describing it as a compact way to add movement to home workouts.

Greiner became associated with the product after investing in the company. Her background in product development and television retail made her a particularly visible partner for consumer products that could be demonstrated quickly to shoppers.

Simply Fit Board is often confused with other fitness products that received Shark Tank offers, including exercise devices backed by Mark Cuban or Robert Herjavec. The key distinction is that Greiner’s investment connected the product to her retail and shopping-network experience.

Source: Wikipedia · fact-checked Sept. 2026

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