Shaun Pulfrey founded the stationery company Tangle Teezer before appearing on BBC Dragon's Den.
Tangle Teezer is a British hairbrush brand created by Pulfrey, a professional hair colourist. He developed a brush intended to detangle hair with less pulling than conventional brushes, using flexible teeth arranged to move through knots. The product became one of the better-known consumer brands associated with the programme, even though Pulfrey did not secure an investment during his appearance.
The pitch is often remembered because the company's later commercial success contrasted with the outcome in the den. Pulfrey's appearance is therefore a common example of why a televised rejection does not necessarily predict a product's eventual performance.
A potential confusion is Tom Pellereau, another well-known Dragon's Den entrepreneur connected with a successful product, the multi-purpose S-Song nail file. Pulfrey is the founder linked specifically with Tangle Teezer, while the brand itself later expanded beyond the original detangling brush.