Supreme’s 2014 skateboarding video directed by William Strobeck was titled Cherry.
Cherry is a Supreme skate video documenting the brand’s riders and wider skateboarding community. William Strobeck directed the film, continuing the close relationship between Supreme’s product releases, videos and skate culture.
The title is part of Supreme’s sequence of influential skate films. Earlier releases included A Love Supreme from 1995, while later projects included BLESSED in 2018. These videos helped present Supreme as more than a clothing label by keeping skateboarding central to its identity.
The year and title are easy to confuse with the company’s other video projects. Cherry belongs to 2014, whereas BLESSED belongs to 2018. The director’s name is also important: William Strobeck is closely associated with several Supreme skate films.