Beyoncé’s clothing line launched with Sir Philip Green in 2016 was Ivy Park.
Ivy Park debuted in April 2016 as an athleisure brand developed by Beyoncé and Sir Philip Green, the businessman associated with the Arcadia Group. The name combined “Ivy,” a reference to Beyoncé’s daughter Blue Ivy and the Roman numeral four, with “Park,” inspired by a park in Houston where Beyoncé exercised.
The brand was initially a joint venture with Green. In 2018, Beyoncé acquired full ownership after buying out his stake. Ivy Park later entered a major partnership with Adidas, which began in 2018 and produced apparel, footwear, and accessories.
House of Deréon was a separate fashion label associated with Beyoncé and her mother, Tina Knowles. Confusing the two brands is understandable because both are part of Beyoncé’s fashion history.