What is the name of Lululemon's discount program for fitness instructors?

Lululemon’s discount program for fitness instructors is called Sweat Collective. It is designed for active community leaders, including group fitness instructors and personal trainers, and it also covers several related athletic roles.

The program connects Lululemon’s product discounts with its community-based marketing model. Eligible members can receive a discount on regular-priced products, while their feedback can help the company improve designs and understand how clothing performs in real training environments. Current eligibility generally requires verification of an instructor, coaching, training, athletic, or team-staff role.

A common mix-up is the Ambassador Program, which is a separate relationship typically involving selected athletes, yoga teachers, and other community figures who represent the brand. The Pro Program is also a name used by other apparel companies and is not Lululemon’s official instructor-discount title. Sweat Collective is the canonical answer, even though its eligibility extends beyond fitness instructors alone.