The Disney Infinity video-game merchandise platform was first released in 2013.
Disney Infinity combined a console video game with physical character figures and interactive toy play sets. Figures placed on a special base could appear in the game, linking collectible merchandise with digital gameplay.
The first release focused on Disney and Pixar properties, including characters from The Incredibles, Monsters University, Pirates of the Caribbean, and Toy Story in later content. Its central idea was part of the toys-to-life trend, in which physical products unlocked digital characters or experiences.
Disney Infinity is sometimes confused with Disney Interactive’s earlier game products or with later Star Wars-branded releases. The original Disney Infinity arrived in 2013, while subsequent editions expanded the roster and introduced more franchises. The series ended after Disney announced the closure of Avalanche Software in 2016.