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What fictional world did McDonald's create for its advertising campaign featuring Ronald McDonald and other characters?
Answer
McDonaldland
Which McDonald's executive created the first version of the joined Golden Arches logo in 1962?
Answer
Jim Schindler
Which 1960s McDonald's logo added the word “McDonald's” beneath the Golden Arches?
Answer
The 1968 logo
What color are the arches in McDonald's name commonly called the “Golden Arches”?
Answer
Yellow
What global McDonald's slogan, introduced in 2003, uses the phrase “I'm Lovin'”?
Answer
I'm Lovin' It
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Which 1960s McDonald's logo added the word “McDonald's” beneath the Golden Arches?
Answer
The 1968 logo
What global McDonald's slogan, introduced in 2003, uses the phrase “I'm Lovin'”?
Answer
I'm Lovin' It
What advertising slogan did McDonald's introduce in 1971 with the words “You Deserve a Break”?
Answer
You Deserve a Break Today
What is the title of C.S. Lewis’s 1943 book arguing for the importance of objective moral values?
Answer
The Abolition of Man
Which C.S. Lewis book presents a series of fictional letters from a demon to his nephew?
Answer
The Screwtape Letters