In McDonald's branding history, who coined the name “Big Mac” for the chain's signature hamburger?
Answer
Esther Glickstein Rose
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In McDonald's branding history, who coined the name “Big Mac” for the chain's signature hamburger?
Answer
Esther Glickstein Rose
In McDonald's branding history, which singer appeared in the early music video for “I'm Lovin' It”?
Answer
Justin Timberlake
In McDonald's branding history, in what year did the company launch the “I'm Lovin' It” campaign?
Answer
2003
In McDonald's branding history, what was the name of the restaurant's first major advertising mascot?
Answer
Speedee
In McDonald's branding history, which 1970s character had a cheeseburger for a head?
Answer
Mayor McCheese
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In McDonald's branding history, which singer appeared in the early music video for “I'm Lovin' It”?
Answer
Justin Timberlake
In McDonald's branding history, which 1970s character had a cheeseburger for a head?
Answer
Mayor McCheese
What was the title of McDonald's 1970s advertising campaign built around taking a break?
Answer
You Deserve a Break Today
Which McDonald's logo element formed a stylized letter M from two arches?
Answer
The Golden Arches
What was McDonald's first major advertising slogan in its 1971 campaign?
Answer
You Deserve a Break Today
In McDonald's branding history, what mascot did the Speedee character precede?
Answer
Ronald McDonald
Which company was originally called Pokémon Center Co., Ltd. before becoming The Pokémon Company?
Answer
The Pokémon Company