Who designed McDonald's first widely recognized arches-based logo in 1962?

Jim Schindler designed McDonald's first widely recognized arches-based logo in 1962.

Schindler adapted the restaurant buildings' separate arches into a single graphic mark. His design connected the two arches with a line, producing the stylized form that could be used consistently on signs, packaging, and other branded materials.

This change was important because the Golden Arches no longer depended on a particular building. The symbol could travel with the company as McDonald's restaurants expanded across the United States and, later, internationally.

The architectural arches and the logo are related but not identical. Stanley Meston designed the original building features, while Schindler created the graphic treatment associated with the 1962 corporate identity. Ray Kroc is often associated with the brand's growth, not with drawing this logo.