Which Victoria’s Secret lingerie line was introduced in 1997?

Victoria’s Secret introduced the Body by Victoria lingerie line in 1997.

The line emphasized everyday fit and shaping, presenting lingerie as a polished foundation for regular wear rather than only as a special-occasion product. It became one of the best-known named collections in the company’s mainline assortment.

Body by Victoria is distinct from PINK, which was created for a younger customer base, and from Dream Angels, another Victoria’s Secret collection associated with more decorative styles. These names appeared in related marketing but represented different product identities.

The line also illustrates how Victoria’s Secret used named collections to organize its merchandise. Product-line names made particular fits, silhouettes, and moods easier for shoppers to recognize across catalogs and stores.