What was the name of the company created when Victoria’s Secret separated from L Brands in 2021?

Victoria’s Secret & Co. was created when Victoria’s Secret separated from L Brands in 2021.

The separation reorganized the former L Brands portfolio into two independent publicly traded companies. Victoria’s Secret & Co. became the standalone parent of Victoria’s Secret and PINK, while Bath & Body Works became the other publicly traded company.

The transaction reflected a major strategic change after years in which Victoria’s Secret had been the dominant business within L Brands. The company’s standalone structure allowed investors and executives to evaluate the lingerie and beauty brands separately from Bath & Body Works.

This corporate name is not the same as the former parent’s earlier names. L Brands had previously been known as Limited Brands, and Victoria’s Secret itself remained the consumer-facing brand. Questions about the separation can therefore produce three different names: the retail brand, the former parent, and the new standalone company.