Peter Jones remained on the British show Dragon's Den throughout its first 20 series.
Jones was one of the original investors when the BBC programme launched in 2005. He continued appearing as the panel changed around him, making him the programme’s longest-serving original dragon during that period.
The early panel also included Duncan Bannatyne, Rachel Elnaugh, Simon Woodroffe and Theo Paphitis. None of those other original investors stayed continuously through the same span. Their departures and replacements gave the programme changing combinations of business experience and investment styles.
Peter Jones is a British entrepreneur whose business interests have included telecommunications, technology and media. His long tenure is why he is often described as the show’s longest-serving dragon, rather than simply its first investor.