Which McDonald’s slogan was used in the 1990s campaign featuring the phrase “Have you had your break today?”

“Have you had your break today?” was the McDonald’s slogan used in a 1990s campaign built around that phrase.

The wording continued McDonald’s long association between its restaurants and taking a brief pause during the day. It echoed the emotional territory of earlier break-focused advertising while using a direct question aimed at customers.

McDonald’s has used many slogans across different countries and periods, so campaign wording can be difficult to place accurately. National advertising lines also sometimes overlapped with local promotions, product campaigns, or translated versions.

This slogan should not be confused with “You Deserve a Break Today,” the famous earlier line from the 1970s. The two phrases share the word “break” but belong to different campaign eras and use different wording.