Which McDonald’s restaurant in Moscow became the company’s largest when it opened in 1990?

The Pushkin Square McDonald’s became the company’s largest restaurant when it opened in Moscow in 1990.

Its opening was a major branding event because McDonald’s entered the Soviet Union during a period of political and economic change. The restaurant attracted enormous public attention and long lines, making the familiar arches a highly visible symbol of a new international presence.

The location is named for Pushkin Square, one of Moscow’s prominent public spaces. It is not officially called Red Square McDonald’s, although the two places are sometimes confused because both are famous Moscow landmarks.

The restaurant also became known for its scale and operational preparation. McDonald’s developed local supply arrangements and trained staff before opening, showing that international branding depended on adapting business systems as well as displaying familiar logos and restaurant design.