Which McDonald’s executive is credited with creating the 1962 Golden Arches logo?

Jim Schindler is credited with creating the 1962 Golden Arches logo for McDonald’s.

Schindler worked for McDonald’s and developed the logo by combining the two arches from the restaurants’ architectural design into a single, stylized M. The result was simpler and more portable than the original building structures, allowing the brand to use the symbol across signs, packaging, and printed advertisements.

Stanley Meston is associated with designing the earlier restaurant architecture, while Schindler is associated with converting that architectural idea into the corporate mark. This distinction explains why both names appear in accounts of the Golden Arches. The logo’s basic form has remained recognizable through later redesigns and changes in wordmarks.