Which McDonald’s character had a cheeseburger for a head in McDonaldland advertising?

Mayor McCheese was the McDonaldland character with a cheeseburger for a head.

McDonald’s introduced Mayor McCheese as the mayor of its fictional McDonaldland setting. The character wore formal clothing and a mayoral chain, while his oversized cheeseburger head made the connection to McDonald’s food immediate and visually memorable.

Mayor McCheese appeared in commercials and promotional material alongside figures such as Ronald McDonald, Grimace, and the Hamburglar. These characters gave McDonald’s advertising a recurring cast and a colorful story world aimed especially at children and families.

The character is sometimes confused with Officer Big Mac, another McDonaldland figure whose name referenced a McDonald’s sandwich. Mayor McCheese’s defining feature was the cheeseburger head, not a police role or a hamburger-stealing plot. The character also became involved in a 1970s legal dispute with the creators of H.R. Pufnstuf.