The Hostess chocolate cake that is round, cream-filled, and has been produced since 1967 is Ding Dong.
A Hostess Ding Dong is a small, round chocolate cake with a white creamy filling injected into the center and a thin chocolate glaze on the outside. Its flat-topped, flat-bottomed shape is often compared with a hockey puck. Hostess began marketing the cake in 1967, making it one of the company’s enduring snack-cake brands.
The name was chosen to fit a television advertising campaign featuring a ringing bell. Regional naming created later confusion: in some U.S. markets the cake was sold as Big Wheels, while Canada used the name King Dons because of trademark conflicts involving Drake’s Ring Dings. Hostess production stopped temporarily after the company’s 2012 bankruptcy, but the product returned in 2013. Ho Hos and Swiss Rolls are also Hostess-style chocolate cakes, but they are rolled rather than round and puck-shaped.