Rochas launched Eau de Rochas in 1970.
Eau de Rochas was introduced by Hélène Rochas for the French fashion and fragrance house Rochas. The perfume became a major expression of the brand’s fresh, citrus-led style and followed the earlier success of Femme, Rochas’s first perfume.
The fragrance is associated with citrus notes, floral elements, and a chypre-style base. Its name identifies it as a Rochas eau de toilette rather than a generic description of a water-based perfume.
Eau de Rochas is sometimes confused with Eau de Rochas Homme, which appeared later as a men’s counterpart. The original 1970 release is the women’s fragrance linked to Hélène Rochas and the classic Rochas identity.