Which former Dragons' Den investor founded the British lingerie brand Ultimo?
Answer
Michelle Mone
Answer
Michelle Mone
Former Dragons' Den investor Michelle Mone founded the British lingerie brand Ultimo.
Mone launched Ultimo in 1996 after developing a gel-filled bra designed to improve the shape and support of lingerie. The brand became known for combining commercial fashion design with a focus on fit, and it grew into an internationally recognised name.
Mone later joined the Dragons' Den panel as a guest investor, rather than becoming one of the programme's permanent original Dragons. That distinction explains why lists of the regular panel may omit her even though she is strongly associated with the show.
Her business career also included the Ultimo Group and later ventures in property and entrepreneurship. The brand name is sometimes confused with other British lingerie businesses linked to television entrepreneurs, but Ultimo is specifically associated with Mone's original fashion company.
Source: Wikipedia · fact-checked Sept. 2026