Shaun Pulfrey founded Tangle Teezer after pitching the detangling hairbrush on BBC Dragon's Den.
Pulfrey was a professional hair colourist who developed a brush designed to pass through wet or tangled hair with less pulling. He presented the idea on the programme in 2007, bringing a product based on his experience in hairdressing to a national audience.
The Tangle Teezer pitch is often remembered because the product later became an international success. The company's growth illustrates an important point about Dragon's Den: appearing on the programme can provide publicity even when the final investment outcome is discussed differently by viewers and later business coverage.
Tangle Teezer is the brand name, while Shaun Pulfrey is the inventor and founder associated with the original product. It should not be confused with other celebrity-backed hair tools or with the investors who evaluated the pitch.