Peter Jones became the longest-serving original Dragon on the British series Dragon's Den.
Jones has been a regular investor since the programme began in 2005. He was part of the first panel and remained associated with the show through numerous series and changes in the other Dragons. His continued presence made him the enduring link between the launch-era programme and its later versions.
The original panel also included Duncan Bannatyne, Theo Paphitis, Rachel Elnaugh and Doug Richard. Those investors did not all remain with the programme for the same length of time, which is why Jones is distinguished as the longest-serving original Dragon.
Jones is a British entrepreneur whose business interests have included technology, media and retail. On the show, he is often associated with careful questions about business models, ownership and growth. His longevity should not be confused with being the only original Dragon still known to viewers; the key fact is his continuous status as the longest-serving original panel member.