Which entrepreneur became a dragon on the British show Dragon's Den in 2022?

Steven Bartlett became a dragon on the British show Dragon's Den in 2022.

Bartlett is a British entrepreneur, author and podcaster who co-founded the social-media marketing company Social Chain. He joined the Dragon's Den panel in the programme's twentieth series, becoming one of its younger investors. His career is closely linked to digital media, online communities, branding and technology-enabled businesses.

His appointment represented a generational change for the programme. Earlier dragons were widely known for careers in retail, manufacturing, property and traditional consumer businesses, while Bartlett brought a profile built around social platforms and internet entrepreneurship. The panel therefore continued to reflect changing kinds of British business.

Bartlett should not be confused with Steven Bartlett the podcast host alone: the same person is known for both roles. He is the founder and host of The Diary of a CEO, but his Dragon's Den appointment followed his business career and public profile.