Which Dragons' Den investor is the founder of Phones International Group?

Peter Jones is the founder of Phones International Group.

Phones International Group was established by Jones as part of his business activity in telecommunications and mobile technology. The company name reflects the sector in which he built substantial commercial experience before becoming one of the long-serving Dragons on the BBC programme.

Jones is often associated with a broad portfolio rather than one single consumer brand. His interests have included technology, retail, media and telecommunications, which helps explain why he has frequently examined products for their scalability and distribution potential in the Den.

Phones International Group should not be confused with Phones 4u. John Caudwell founded Phones 4u, while Peter Jones founded Phones International Group. The similar names describe different businesses and are a frequent source of trivia errors.