Which Dragon's Den investor established Phones International Group in 1998?

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Peter Jones established Phones International Group in 1998.

The company operated in the mobile-communications and telecommunications sector, an area in which Jones had built substantial business experience. His entrepreneurial portfolio also included interests in technology, retail and media, helping explain why he became one of Dragon's Den's most recognisable investors.

Phones International Group is distinct from the many other companies linked with Jones. His name is also associated with Phones 4u, television production and a range of investments, so business timelines are sometimes incorrectly merged. The 1998 establishment date specifically refers to Phones International Group.

Jones joined the original Dragon's Den panel in the British series. Unlike several early investors who later departed, he became one of the programme's longest-serving Dragons and remained a central figure in its identity.

Source: Wikipedia · fact-checked Oct. 2026

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