Which Dragon's Den investor co-founded Social Chain before joining the BBC programme?

Steven Bartlett co-founded Social Chain before joining the BBC programme Dragon's Den.

Social Chain is a social-media marketing agency that Bartlett co-founded with Dominic McGregor. The company grew by creating and managing online communities and campaigns for brands, reflecting the rapidly expanding importance of social platforms in modern marketing.

Bartlett's background differs from that of several earlier dragons, whose careers were strongly associated with retail, manufacturing, property or conventional consumer businesses. His experience centres on digital distribution, brand storytelling and online audiences, all of which are common themes in contemporary entrepreneurial pitches.

He joined Dragon's Den in 2021 and became known as the programme's youngest-ever dragon at the time of his appointment. The answer is Steven Bartlett, while Social Chain is the company. Keeping the person and the business separate avoids a common category mistake in questions about his career.