Peter Jones is the Dragon on the British series Dragon's Den who founded Phones International Group.
Phones International Group was established by Jones as a telecommunications business. The company formed part of his wider entrepreneurial career and reflects the technology and communications background he brought to the Dragon's Den panel.
Jones became associated with the programme from its beginning and remained one of its most recognisable investors. His business interests have extended beyond telecommunications into media, retail, property and investment, so the company is one part of a broader portfolio rather than the whole of his career.
The name can cause confusion because Jones has been connected with several companies and television ventures. Phones International Group should not be confused with mobile-phone retailers or networks that merely sold products. The question refers to the group founded by Jones himself.