Which Dragon joined the UK programme Dragon's Den in series 17 in 2019?

Sara Davies joined the UK programme Dragon's Den in series 17 in 2019.

Davies is a British entrepreneur and television personality who founded Crafter's Companion, a company serving craft and creative customers. Her business background gave the panel experience in product development, retail and direct-to-consumer commerce.

She became a Dragon in the seventeenth series, which aired in 2019. This timing distinguishes her from Jenny Campbell, who had joined earlier, and from Steven Bartlett, who became a Dragon in a later series. Keeping those appointments separate prevents a common cast-history mix-up.

Davies's career began with a craft-related product developed while she was a student, and Crafter's Companion grew into an international business. Her presence on Dragon's Den therefore connects the programme's investment theme with a founder story rooted in a specialist consumer product.