Steven Bartlett joined the British television series Dragon's Den in 2022 as its youngest-ever investor.
Bartlett is a British-Nigerian entrepreneur, author and podcaster who co-founded the social-media marketing agency Social Chain. He became a Dragon in the programme's twentieth series, first broadcast in 2023 after he was announced as a new investor in 2022.
His appointment expanded the panel's emphasis on digital businesses, branding and social-media growth. Bartlett had built his public profile through entrepreneurship and his podcast The Diary of a CEO before joining the BBC programme.
The phrase “youngest-ever Dragon” refers to his age when appointed, not to the age of the entrepreneurs he backed or to the youngest person ever to pitch. He also joined a panel whose membership has changed repeatedly across the show's history.