Peter Jones founded Phones International Group before appearing on Britain's Dragon's Den.
Phones International Group was a telecommunications business associated with mobile phones and related services. Jones built his career across technology, communications, property and consumer ventures, which helped establish him as one of the programme's most recognisable investors.
Jones joined the original British Dragon's Den panel. His background in communications is especially relevant to pitches involving mobile technology, online businesses and consumer products, although his investments and business interests have extended far beyond telephones.
Phones International Group should not be confused with the retailer Phones 4u or with a particular mobile-network operator. The question concerns the business founded by Jones, not every company in which he later held an interest.