Which disco label was founded in 1974 by Joseph, Kenneth, and Stanley Cayre?

The disco label founded in 1974 by Joseph, Kenneth, and Stanley Cayre was Salsoul Records.

The Cayre brothers had built a music-distribution business before launching the label. Their interest in combining salsa and soul led to the “Salsoul” name, associated with Joe Bataan and New York’s Latino musical culture. The label then focused on the growing dance market.

Salsoul became closely linked with Philadelphia soul musicians, including Vince Montana Jr., Norman Harris, Ronnie Baker, and Earl Young. Its roster and studio projects helped shape the orchestral, rhythm-heavy sound that became disco.

A common mix-up is confusing Salsoul Records with the Salsoul Orchestra, which was a label-associated ensemble rather than the record company itself. Salsoul also released Double Exposure’s “Ten Percent,” historically recognized as the first commercially available 12-inch single.