Which digital agency did Dragons' Den investor Steven Bartlett co-found?

Dragons' Den investor Steven Bartlett co-founded the digital agency Social Chain.

Bartlett started Social Chain with Dominic McGregor in 2014. The company focused on social-media marketing, online communities and campaigns designed to spread through digital platforms. Its early work helped establish Bartlett as a prominent young entrepreneur in the UK technology and media scene.

Bartlett became a Dragon on the BBC programme in 2022. He was notably younger than most previous members of the panel and brought experience in social media, branding and online businesses to the investment format.

Social Chain should not be confused with Moonpig, which was co-founded by former Dragon Nick Jenkins, or Gymshark, a separate fitness-apparel company. Bartlett’s business is also distinct from Hootsuite, which provides social-media management software rather than being the company he co-founded.