Which company did Dragon's Den investor Steven Bartlett co-found?

Dragon's Den investor Steven Bartlett co-founded Social Chain.

Social Chain is a social-media marketing and creative agency founded by Bartlett and Dominic McGregor. The company built its reputation by developing digital campaigns and online communities for brands, reflecting the growing commercial importance of social platforms.

Bartlett's role in Social Chain is central to understanding why his expertise differs from that of many earlier Dragon's Den investors. Rather than coming primarily from a conventional high-street retail chain or manufacturing business, he built a career around digital communication, audience growth and internet culture.

The company name is sometimes confused with consumer technology brands such as Gymshark, Monzo or Depop because all operate in sectors strongly associated with online audiences. Those are separate companies and are not the business Bartlett co-founded. His Dragon's Den appointment followed his profile as a digital entrepreneur and public speaker.