Apple co-founder Steve Jobs introduced the Macintosh in 1984.
Apple launched the Macintosh on January 24, 1984, after a memorable Super Bowl television advertisement directed by Ridley Scott. The computer used a graphical user interface and a mouse, helping make those concepts more familiar to personal-computer buyers.
The Macintosh was not Apple’s first personal computer. Apple II, released in 1977, had already helped establish the company in the consumer-computing market. The Macintosh’s significance came from its emphasis on ease of use and visual interaction rather than command-line instructions.
Apple later expanded from computers into music players, smartphones, tablets, and services. The Macintosh product line remains part of the company’s business, alongside the iPhone and iPad. A common mix-up is to credit Jobs alone with creating the Macintosh; Apple teams led by Jef Raskin and others developed the project before Jobs became its leading public champion.