Peter Jones founded Phones International Group before becoming a Dragon on the BBC show Dragon's Den.
Phones International Group was established by Jones in 1998 as a telecommunications business. The company became part of the wider commercial career that led to his appointment as an investor on Dragon's Den. Jones's expertise in communications, technology and entrepreneurship shaped many of the businesses he examined in the programme.
Peter Jones joined the original British panel and became one of its most enduring members. His television role made him widely recognisable, but it followed earlier business activity rather than creating his entire career. He has also been associated with ventures in technology, retail and leisure.
The company name is sometimes confused with individual mobile-phone retailers or with other Dragons' businesses. Phones International Group specifically refers to the telecommunications company founded by Jones in 1998, making Peter Jones the single canonical answer.