Which American jeans brand uses a red, white and blue flag tab on its back pockets?

The story behind the answer

Tommy Hilfiger is the American jeans brand associated with a red, white and blue flag tab on its back pockets.

The flag motif reflects Tommy Hilfiger’s broader visual identity, which uses the colors of the United States and nautical signal flags. The company was founded by designer Tommy Hilfiger in 1985 and became known for accessible preppy clothing, including denim.

The flag tab should not be confused with Levi Strauss & Co.’s red tab, which is a separate trademark device sewn into the back pocket of many Levi’s jeans. Tommy Hilfiger’s branding usually combines red, white and blue in a rectangular flag arrangement, while the exact placement and design can vary between garments and collections.

Source: Wikipedia · fact-checked Sept. 2026

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