The 2007 Nike SB Dunk release that combined design elements from 31 earlier Nike SB Dunk colorways was What The Dunk.
Nike SB created the What The Dunk as a collage of details from previous SB Dunk releases. Its mismatched panels, materials, colors and graphics deliberately reference influential designs from the line’s early years, making each pair visually busy and difficult to read as a conventional colorway.
The project reflects the collector culture that developed around Nike SB Dunks in the 2000s. Limited production, unusual collaborations and recognizable stories attached to individual releases encouraged enthusiasts to identify and compare specific panels.
The name is often shortened to “What The Dunk.” It is distinct from “What The” releases in other Nike families, such as the What The LeBron series. It is also not the same as the famous Pigeon, Paris or Freddy Krueger Dunks, each of which refers to a separate, highly limited SB release.