What was the name of McDonald's 1970s slogan built around the phrase 'We do it all for you'?

The story behind the answer

“We Do It All for You” was a McDonald’s slogan used in 1970s advertising.

The line emphasized service and convenience, presenting McDonald’s as a restaurant that handled the preparation and delivery of a meal for its customers. It belonged to an era when the company’s advertising often focused on friendliness, speed, and family dining.

McDonald’s used many slogans across different decades and markets, so individual campaign dates can be difficult to separate. “You Deserve a Break Today” was the major earlier slogan launched in 1967, while “I’m Lovin’ It” became the global tagline in 2003.

The wording “We Do It All for You” is therefore associated with the 1970s advertising period rather than with the company’s original restaurant slogan or its modern global campaign.

Source: Wikipedia · fact-checked Oct. 2026

Add question to a list

Choose a list to keep this question in: