What was the name of McDonald’s 1970s advertising character who served as a police officer?

The story behind the answer

Officer Big Mac was the McDonaldland advertising character who served as a police officer.

Officer Big Mac was one of the food-themed figures created for McDonald’s fictional advertising world. His design combined the appearance of a police officer with the Big Mac hamburger, extending the restaurant’s menu-based character concept into its branded storytelling.

The character appeared among McDonaldland figures during the era when McDonald’s used a large ensemble of mascots in television commercials, packaging, and promotional materials. These characters helped make individual menu names easier for children to remember.

Officer Big Mac is easy to confuse with Captain Crook, another McDonaldland figure, or Mayor McCheese, the setting’s hamburger-headed mayor. Their roles were different: Officer Big Mac represented law enforcement, while the others filled separate character roles.

Source: Wikipedia · fact-checked Oct. 2026

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