Canada was McDonald’s first international market, with a restaurant opening in Richmond, British Columbia, in 1967.
The Canadian opening marked the beginning of McDonald’s expansion beyond the United States. Richmond became the first location outside the company’s home country, establishing a pattern that would later take the brand across Europe, Asia, and other regions.
McDonald’s international growth required more than simply copying American advertising. The company had to adapt menus, operations, language, and local marketing while retaining recognizable elements such as the Golden Arches and standardized service.
Australia, Japan, and Mexico became important McDonald’s markets later, but none was the first international destination. The Richmond restaurant is therefore a key date in the history of the brand’s global identity.