What was McDonald's corporate name after its 1960 change from McDonald's Systems, Inc.?

McDonald's changed its corporate name to McDonald's Corporation in 1960.

The company had previously operated as McDonald's Systems, Inc., a name reflecting the operating and franchising system developed around the restaurant business. The 1960 change established the corporate name that became associated with the expanding international chain.

The timing was significant because McDonald's was moving beyond its early Southern California base. Ray Kroc had joined the company as a franchise agent in the 1950s, and the standardized restaurant system was expanding rapidly across the United States.

McDonald's Corporation is a legal and corporate name, not a slogan or restaurant design. The restaurant brand itself continued to use the shorter name “McDonald's,” while the corporation handled ownership, franchising, operations, and brand development.