What McDonald’s slogan began its major United States campaign in 1975 with the words “We do it all”?

“We do it all for you” was the McDonald’s slogan used in its major United States campaign beginning in 1975.

The line emphasized service and convenience rather than naming a particular menu item. Its wording suggested that McDonald’s would handle the preparation and service for customers, reinforcing the chain’s fast-service identity while presenting the restaurant as helpful and accommodating.

The slogan belongs to the sequence of memorable McDonald’s campaigns that followed “You deserve a break today.” It is easy to confuse the two because both lines promoted the overall restaurant experience rather than a single product. “I’m lovin’ it,” meanwhile, belongs to a much later international campaign.

McDonald’s slogans changed across decades and markets, so campaign dates can vary when an international adaptation or regional commercial is being discussed. This answer refers to the commonly documented United States campaign associated with 1975.