What Balenciaga perfume was launched in 2012?

The Balenciaga perfume launched in 2012 was Florabotanica. Its name combines “flora” and “botanica,” matching the fragrance’s concept of an imaginary, unusual garden rather than a traditional floral bouquet.

Florabotanica was created for Balenciaga during the period when Nicolas Ghesquière led the house. The fragrance was marketed with actress Kristen Stewart, helping associate it with Balenciaga’s youthful, slightly surreal image. Its composition is commonly described around rose, mint and carnation-like spicy floral notes.

A common mix-up is Rosabotanica, another Balenciaga fragrance whose name sounds closely related. Rosabotanica followed Florabotanica, so it is not the 2012 answer. Le Dix is much older: it was Balenciaga’s first perfume, introduced in 1947 and named after the house’s Paris address, 10 Avenue George V.