Steven Bartlett joined the investor panel on the UK programme Dragon's Den in 2022.
Bartlett became a Dragon in the twentieth series, bringing experience from digital media and technology entrepreneurship. He co-founded Social Chain, a social-media marketing company, and later became widely known as the host of The Diary of a CEO podcast. His appointment gave the panel a notably younger technology and online-business perspective.
The year can be confused with the year of his podcast's launch or with the dates of his earlier company work. Those are separate milestones. Bartlett's Dragon's Den appointment belongs to 2022, when the programme introduced him alongside the established investors.
His presence also illustrates how the show's panel evolves with the business environment. Earlier series focused heavily on traditional retail, manufacturing and service businesses, while newer pitches increasingly involve software, social platforms, creator brands and digitally native companies.