Sara Davies joined the BBC television programme Dragon's Den as an investor in 2019.
Davies became known publicly through her role as an entrepreneur and founder of Crafter's Companion, a craft-supplies business she started while studying at university. Her expertise gave the panel a perspective rooted in product development, retail, manufacturing, and direct-to-consumer sales.
Her appointment added a comparatively young entrepreneur to the programme's investor line-up. She also brought specialist knowledge of crafting and creative retail, although her investment interests were not limited to that sector.
The year can be confused with dates from Davies's own company history or with her later television appearances on other programmes. The relevant milestone here is her first joining Dragon's Den as a Dragon, which occurred in 2019.