Steven Bartlett first appeared as an investor on Dragon's Den in 2022.
Bartlett joined the BBC programme for its twentieth series, broadcast in 2022. He became the youngest Dragon in the show's history, bringing a background in social media, digital marketing and online entrepreneurship to the panel.
Before television, Bartlett co-founded Social Chain, a social-media marketing agency, and built a public profile through The Diary of a CEO podcast. His arrival represented a shift toward investors whose businesses were rooted in digital platforms and creator-led media rather than traditional manufacturing or retail.
The year can be confused with the date of Bartlett's later projects, including developments connected with his podcast and investment work. His Dragon's Den debut itself was in 2022, when he joined the regular panel alongside established investors.