Sara Davies first joined the investor panel on Dragon's Den in 2019.
Davies is an entrepreneur who founded Crafter's Companion, a company serving people interested in craft products and equipment. Her business experience made her a distinctive addition to the panel because she had built a product-focused company from an early-stage idea into an international operation.
She became a Dragon in 2019, joining a programme whose investor lineups change from series to series. Her arrival also broadened the range of entrepreneurial backgrounds represented on the panel, particularly in craft retail, product development and direct-to-consumer commerce.
The year refers to her first year as a Dragon, not the year Crafter's Companion was founded or the year she first appeared in a different television role. Those separate dates are common sources of confusion when summarising her career.